Learn what to include when documenting your social media strategy.
We share an infographic containing some helpful tips for how to make sure you maintain a consistent identity across all of your social channels.
We look at how to engage people on social media by encouraging them to share content, including some great examples of user-generated content.
Don't panic! Negative comments or complaints about your company on social media don't have to be a crisis if you follow these steps.
We share just how easy it is to publish to Instagram using the HubSpot platform.
We share how to plan a successful paid social media campaign in 7 easy steps.
We take a look at four easy ways HubSpot can help you track social media ROI. Learn how to set-up the HubSpot tools you need to measure social media efforts.
The use of paid, earned, and owned media must be built into your content promotion strategy so your content will have furthest reach possible.
It’s hard to stay up to speed with everything going on in the world of video, and change happens quickly. This roundup is designed to make your life easier, so I hope you enjoy.
Do you have a social business content strategy? Does it involve all three aspects: paid, earned, and owned? What are some benchmarks for your Facebook paid ads to reflect?