We look at the benefits sales and marketing teams can receive from connecting their CRM and MAP and discuss several options for integrating a CRM with HubSpot.
WSOL's Katelyn Ahern shares 3 similarities she's discovered between marketing and project management.
Diagram's Katelyn Ahern recaps the 2018 Digital Project Management Summit in Memphis, Tenneessee.
We discuss 5 things to take into account when creating automated workflows that deliver the right content to the right people at the right time.
While Inbound Marketing might be the way of the future, outbound marketing can still be important. Learn how to integrate these two strategies.
We look at how marketers can use HubSpot's Campaign tool to get the most out of each of the 4 phases of a campaign.
Learn how to use HubSpot when segmenting your leads after implementing inbound marketing.
HubSpot has added a new Web Analytics Dashboard to all customer portals. We take a look the metrics, where to find them, and how to share them with your team.
Learn why our team will travel long and far to attend HubSpot's annual Inbound conference in Boston each year.
We look at two ways marketers can use data to determine what aspects of their marketing strategy they can improve through analytics,