We believe the role of communities is essential for content marketing success. What better day for you to be interested in your own communities than Community Manager Appreciation Day!
In our continuing efforts to provide useful information to our communities through our content, we've started a series of posts about community! We believe the role of communities is essential for content marketing success. As a result, we figure folks out there might benefit from discussion around the topic, and what better day for you to be interested in your own communities than Community Manager Appreciation Day!
Don't have a community manager on staff? No problem! You can still serve your communities through your content, and you can still learn how to serve your communities by way of these free sessions assembled around the day, as described in the video below (more on why we think communities are so important below the video embed):
You may not have a community manager, but you certainly have communities - whether you want them or not! (Tweet This!)
When it comes to content marketing success and Intelligent Inbound, there is no more valuable tool than to identify your relevant micro-communities and to use data to determine what it is they might find useful from a content point of view. That's why we help clients go through this process every day. Does that mean that each of them needs to hire a full time community manager to have on staff? Sometimes yes, sometimes no, depending on the individual client. We can help you determine what your specific community needs are and how to best approach creating content that "asks not what your content can do for your, but what you - through your content - can do for your community."
Are you enjoying the streamed events above? Do you have any questions about how to identify or serve your communities? Let us know how we might help!
Have questions or comments about this post? We'd love to hear from you.
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