---
title: Here’s Where to Start with AI Search
---

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[Diagram Company logo glyph ](https://www.wearediagram.com/)

<https://www.wearediagram.com/ai-search>

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### Be honest. 

At some point recently, someone has asked you a question about AI search and you’ve thought: 

*“Cool cool cool… I have no idea.”* 

You’re not alone. Not even close. 

AI search showed up fast, started answering questions for people, and quietly changed the rules while most of us were still doing our jobs. 

Now marketing teams are expected to explain it. Or fix it. Or at least have an opinion. 

**This AMA is for that moment. **

![Confused](https://www.wearediagram.com/hubfs/Confused.png)

### What This Is

This is a live Ask Me Anything. 

No slides. No jargon. No dramatic declarations that everything you know is wrong. 

Just an open conversation about what’s actually happening with AI search, why brands aren’t always showing up, and where marketing teams can realistically start without burning everything down. 

### Who This Is For

You should come if:

- AI search keeps coming up in meetings
- Someone above you expects answers
- You’ve googled “GEO” and immediately regretted it - You want clarity, not another trend to chase

If you’re still figuring this out like the rest of us, you’ll fit right in.

### What You’ll Walk Away With 

You won’t leave as an AI search expert. That’s not the goal. 

You *will* leave with: 

- A clearer picture of how AI search actually works today 
- A better way to answer the inevitable questions from leadership 
- A short list of things worth paying attention to (and a longer list you can ignore for now) 
- Enough context to stop feeling behind 

**Clarity, context, and a starting point. That’s the win. **

### Why Diagram Is Hosting This 

Because these questions are already coming up in real conversations with real marketing teams. 

There’s a lot of noise. A lot of acronyms. And a lot of advice that skips straight to tactics without explaining the basics. 

We don’t think that’s helpful. 

This AMA is our way of slowing the conversation down, cutting through the nonsense, and helping teams find a sane starting point. 

## Reserve your spot

Drop us your info. We’ll send the calendar invite and joining link.

**Date/Time:**  
Tuesday, February 10th  
12:00 PM CST

Open Q&A. No slides. No pitch.

This session won’t be recorded, which means you can ask questions candidly. 

 

## Your Hosts

![allisonc](https://www.wearediagram.com/hs-fs/hubfs/Imagery/Images%20(random)/allisonc.jpg?width=370&height=370&name=allisonc.jpg)

 

#### Allison Casey

Director of Marketing

![chris-osterhout-1000px-1](https://www.wearediagram.com/hs-fs/hubfs/chris-osterhout-1000px-1.jpg?width=1000&height=1000&name=chris-osterhout-1000px-1.jpg)

 

#### Chris Osterhout

Chief Strategy Officer

![Robertson_J_edited_250](https://www.wearediagram.com/hs-fs/hubfs/Imagery/Images%20(random)/Company_Headshots_Oct._2016/Robertson_J_edited_250.jpg?width=250&height=250&name=Robertson_J_edited_250.jpg)

 

#### Jonna Robertson

Sr. Strategy Lead, Emerging Tech

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