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Don't Miss These Chicago Area Marketing Events in March!

Matt Brady
#Digital Marketing, #Inbound Marketing, #Events
Published on February 23, 2017

We share the events that marketers will want to attend in the Chicago area in March 2017. Please let us know if you would like us to mention your event!

As we near the end of winter in Chicago, we're getting ready to experience all the great things that our city and its surrounding areas have to offer. Each month, we look at events taking place in the Chicago area that marketers will be interested in, and March 2017 has plenty of classes, conferences, and chances to meet up with other marketers. Let's take a look at what's in store:


Robert McKee is an expert in storytelling, having put his knowledge to use to help countless award-winning writers understand story structure. In this series of seminars presented by Skyword, McKee is sharing his expertise with marketers to help them understand how storytelling can help them connect with their audiences. The Chicago seminar will take place on March 29. Tickets are $649.

Chicago HUG Relaunch

We've gotten great value out of attending the Chicago HubSpot User Group in the past, so we're excited that our local HUG is relaunching for 2017! This month's meeting will take place on Wednesday, March 8, from 6:00-8:00 PM. We hope to see you there!

Content Academy

Content Academy is a community of marketers who share their knowledge and experience through through regular classes and workshops. They'll be offering a number of events in Chicago in March, including:

  • Tuesday, March 7, 6:00-8:00 PM: SEO: Optimizing Content to Improve Findability - This workshop will look at the history of SEO and explain how to optimize content to attract your ideal audience to your site.
  • Tuesday, March 14, 6:00-8:00 PM: Word of Mouth: Sharing Your Content Via Social Media & Email Marketing - This workshop will cover how to target your audience using social channels and maintain a consistent tone and output.
  • Tuesday, March 21, 6:00-8:00 PM: SEM: Investing in Search Engine Marketing - This workshow will discuss how to develop successful marketing campaigns using Google AdWords and Bing Ads.
  • Thursday, March 23, 6:00-8:00 PM: Marketing Strategies: How to Promote Your Blog - This workshop will help marketers learn how to improve their content and use email and calls-to-action to engage with their audience.

Tickets to each of these workshops are $199.

Classes and Workshops

  • Wednesday, March 1, 6:00-7:00 PM: Does Technology Affect How We Feel and Think About Brands? - This free presentation at the University of Chicago will compare how marketers and customers look at brands and technology.
  • Saturday, March 4, 9:00 AM - 12:00 PM: Make Your Brand Stand Out! - This workshop will cover how brands can use visual design and emotion to connect with their customers and tell their story online. Tickets are $75.
  • Tuesday, March 7, 12:00-2:00 PM: The Evolution of Cross Platform and Local Video Measurement - In this discussion, several companies will provide presentations about recent updates to their media methodologies related to changes in video measurement. Tickets are $55, or $45 for members of the Media Research Club of Chicago.
  • Wednesday, March 8, 5:00-8:00 PM: 2017 Advanced Marketing Analytics Symposium - This free event at the Illinois Institute of Technology will look at how big data and analytics are revolutionizing the world of marketing. 
  • Thursday, March 9, 11:45 AM - 1:00 PM: Inclusive Social Media and Marketing - This free "Lunch 'N Learn" event, presented by NTEN Tech Club Chicago, will look at how marketers can make their social media content accessible to people with disabilities.
  • Friday, March 10, 12:00-1:30 PM: Branding 101: Who, What, & Why - This free workshop will allow marketers to learn the basics of branding and compare their marketing materials with each other.
  • Wednesday, March 15, 6:00-8:00 PM: Social Media Insights Series: Instagram - This class will look at how marketers can develop content on Instagram and use Instagram Ads. Tickets are $15, or free for members of 2112.
  • Thursday, March 16, 6:00-8:00 PM: Building Brands People Love - This free panel discussion from General Assembly will look at how to create a brand message that people will fall in love with.


We hope you're as excited about all these great events as we are! If you're planning to attend any of these events, or if you have an event of your own that you would like us to mention in an upcoming blog, please let us know in the comments below. See you in March!